The Chief Minister also said that the market intervention of ConsumerFed is very important. In addition to government subsidy, Consumerfed sells goods at 10 to 40 percent cheaper than the public market. This is possible as part of proper management. The Chief Minister said that the products are being procured from the production centers and are being sold at low prices which will bring relief to the people.
If we look at the market situation, 13 items bought for Rs 1000 from public works are available for Rs 462. There will be huge financial benefits for the customers. The specialty of this year’s market is that vegetable products, value added products and other consumer products are also included. Along with that, all cooperatives in Kerala are preparing Ona market. This shows the comprehensive involvement of the cooperative sector. The Chief Minister said that the problems of the employees of Consumer Fed will be considered later.
Such marketing fairs associated with Onam are able to hold down the prices of daily use items. This will give great relief to the people, added the Chief Minister. As Kerala is a consumer state, there is bound to be a huge price hike during festivals. Our experience is that Kerala is able to keep prices down through such market interventions.
Last day, figures were released that Kerala’s rate of inflation is lower than the national average. This is possible due to market intervention. Supplyco is selling 13 items at the same subsidized rate as in 2016. The government has been able to effectively intervene in food production as well. As a result of this, the cultivated area and production increased.
More than 40 lakh ration card holders purchase goods from more than 1600 Supplyco outlets in the state. Average turnover last year was Rs 270 crore. Even rulers outside the country are trying to learn about the public distribution system here. Some people are trying to belittle the public distribution system of Kerala by hiding these facts. The Chief Minister said that people will recognize this.