Oppo has announced the launch of the new campaign in collaboration with National Geographic, with the aim of capture the sights and sceneries of Iceland. The partnership, which is entering its third year, stems from the desire to explore and immortalize the world through Oppo technology, as previously done with the “Out of This World Colors” project in the Mojave desert and with “Uncover Antarctica”. This year’s “Empower Every Moment” campaign, led by National Geographic photographer Kiliii Yuyan, focuses on the landscapes of Iceland photographed with Oppo’s latest flagship smartphone, the Find X5 Pro, which we have already had the opportunity to review. Alongside the campaign with National Geographic, Oppo also wants to give six people, one of whom selected from Italy, the opportunity to embark on a journey to discover Iceland by participating in a photo contest. Just publish in the dedicated section on the Oppo Community, the best moments taken during your travel experiences, optionally using the hashtags #GetawayWithOPPO and # OPPOFindX5Pro, in order to win this opportunity. The contributions posted will be analyzed by a jury, also composed of a professional photographer, who will take into account the following criteria in the selection: relevance to the chosen theme, impact and artistic value, overview, technique, composition and originality. In addition to the trip, three smartphones from the Find X5 range will also be up for grabs.
Bingo Liu, President Western Europe of Oppo, says: “Our goal is to enable people to have incredible experiences through technology, and with Find X5 Pro they will be able to capture the full color spectrum of life. Which way better to prove it than by visiting one of the most beautiful areas in the world and immortalizing the landscape with amazing, true-to-life photography. Our previous campaigns with National Geographic have led to the discovery of the hidden beauties of our planet, and we are happy that people can see what we’ve been able to accomplish together this time around, thanks to the Find X5 Pro’s powerful camera system, which can capture stunning 1 billion colors. ” Kiliii Yuyan, National Geographic award-winning photographer, adds: “One of the biggest challenges of smartphone photography is taking pictures in low light conditions. It’s easy to fail to grasp the details, as well as the light and dark games that can elevate. photography to the next level “.