Maruti Swift has been an iconic model for the Indian car market. Even though it has been in the market for less than a decade. This small hatchback car remained the first choice of buyers in the Indian market for many different reasons. From performance, comfort to fuel efficiency, Swift has left its mark in almost every aspect of passenger vehicles.
For almost two decades, Swift has consistently been one of the best selling PVs in India month after month. Television content has also played an important role in increasing Swift’s popularity. The country’s largest car manufacturing company Maruti Suzuki can launch the fourth generation Swift in the market next month. Here’s a look at various Swift commercials that have appeared on TV screens over the past few years ahead of the launch in mid-May.
First-gen Maruti Swift (2005)
The first generation Maruti Swift entered the Indian market in the year 2005. Along with this, a TV advertisement was played on the screen. In this advertisement, a couple was seen traveling in Swift and they were seen enjoying their first driving experience. Swift, introduced about 17 years ago, was also the first Maruti car to come with a diesel engine option. A glimpse of the 2005 Swift advertisement can be seen here.
Second-gen Maruti Swift (2011)
The second generation Swift was introduced in the market in the year 2011. The main attraction of the second generation model was the inclusion of ABS feature which was shown in TV advertisements of that time.
Third-gen Maruti Swift (2018)
In the year 2018, Maruti introduced its Swift hatchback with the third generation update. This was the first time that an ad for Swift was launched directly on YouTube rather than debuting in a satellite television area. The catchy phrase “Be limitless” was given in the advertisement. You can see it in the video given here.
Meanwhile, Swift was launched with some new updates in 2009, 2015 and 2021. Advertisements of these three facelifted versions can be seen here. Next month the company is preparing to introduce the fourth generation Swift. With the help of this link, you can understand the difference between the existing Swift and the new Swift i.e. the fourth generation hatchback.
First-gen Maruti Swift facelift (2009)
The facelifted Maruti Swift was launched in 2009. In its TV advertisement, an attempt was made to show the high speed of ‘Swift’. The advertisement can be viewed with the help of the link given here.
Second-gen Maruti Swift facelift (2015)
The facelift version of the second generation Swift was introduced in 2015. Many new features were added in this version. Which also includes engine start stop button. This button has been shown in the TV advertisement. You can view the advertisement with the help of this link.
The last facelifted Swift was introduced in 2021. At that time, the company had run the Be Limitless campaign for the third generation facelift model. Some cosmetic and features were given with this facelift version. You can see it in the TV advertisement here.
