LifestyleCatching the monsoon, look back at Balmain's enchanting light-catching outfits

Catching the monsoon, look back at Balmain’s enchanting light-catching outfits


“Empress Nam Phuong – a woman who fell in love with Dior and Balmain but devoted her life to the modesty in Vietnamese ao dai” – a comment on Queen Nam Phuong’s fashion style as a sweet foreword about Queen Nam Phuong’s fashion style. Balmain is a famous French luxury fashion brand.

Balmain and Dior are the two most favorite fashion brands of Queen Nam Phuong.

documentary (Vietnamese history)

Founded in 1945 by founder Pierre Balmain. In the post-World War II era, many of Balmain’s items were once a must-have in the wardrobe of noble women.

Welcoming the monsoon, looking back at the enchanting light-catching outfits of the Balmain brand - photo 2
Welcoming the monsoon, looking back at the enchanting light-catching outfits of the Balmain brand - photo 3
Welcoming the monsoon, looking back at the enchanting light-catching outfits of the Balmain brand - photo 4

With nearly 20 stores in the world’s largest fashion centers such as: Paris, London, New York, Los Angeles, Miami, Las Vegas … through many “generations” of design, Balmain is currently run by Oliver Rousteing (a fashion designer of Asian descent).

Welcoming the monsoon, looking back at the enchanting light-catching outfits of the Balmain brand - photo 5
Welcoming the monsoon, looking back at the enchanting light-catching outfits of the Balmain brand - photo 6
Welcoming the monsoon, looking back at the enchanting light-catching outfits of the Balmain brand - photo 7
Welcoming the monsoon, looking back at the enchanting light-catching outfits of the Balmain brand - photo 8

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During the decade of running by Oliver Rousteing, he has infused Balmain’s collections with the creative spirit and Asian aesthetic. That reminds people of the noble women of Asian descent who were once followers of Balmain – like Queen Nam Phuong.

Welcoming the monsoon, looking back at the enchanting light-catching outfits of the Balmain brand - photo 9
Welcoming the monsoon, looking back at the enchanting light-catching outfits of the Balmain brand - photo 10
Welcoming the monsoon, looking back at the enchanting light-catching outfits of the Balmain brand - photo 11

Famous for her minimalist fashion style, but not so that Queen Nam Phuong is simple in choosing clothes (from costumes to accessories). Queen Nam Phuong’s favorite items are elegant, elegant, bold costumes with her own personal style. Accompanying it are small, pretty jewelry – extremely delicate.

Welcoming the monsoon, looking back at the enchanting light-catching outfits of the Balmain brand - photo 12
Welcoming the monsoon, looking back at the enchanting light-catching outfits of the Balmain brand - photo 13

Along with Dior, the former emperor Bao Dai did not miss a show or a new piece of Balmain. She often spends much of her time visiting Balmain showrooms in France. It was done more often, when she moved to live in this country permanently.

Welcoming the monsoon, looking back at the enchanting light-catching outfits of the Balmain brand - photo 14

In his two most recent collections, like many other Asians, Oliver Rousteing is passionate about color and light. He incorporated them into Balmain-branded outfits in an engaging way – using the most optimal tones, textures, shades, and levels. Simply, with only materials such as: Sequin, metallic, polyamide… with bright colors such as: yellow, white, pink, pastel… and also metal and crystal (Swarovski) cross sections… Oliver Rousteing made all must shine.

Source: Vogue.com, Balmain.com

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