Exeed, leader in the Italian eSports sector connected to EA Sports FC, announces the opening of a new holding company in Miami, continuing its international expansion strategy. Exeed, which boasts a team of high-level players and titles such as the conquest of the eSerie A, “Content creator of the year” and “Best Italian player of the year”, has recently consolidated its international presence with qualification for the Fc Pro Open. Led by founders Federico Brambilla, Vice President and member of the Board of Directors of Iidea, and Ivan Ballestrazzi, Exeed presents itself on the international market with a new brand identity and a “branded-house” structure to support the growth of the business.
The expansion strategy involves the development of two main assets: the Plb Academy powered by Exeed, in partnership with PLB, the reality dedicated to gaming founded by Christian Vieri and Bernardo Corradi; and the Exeed Academy, a training course for professionals and new players that will start from Argentina. “Our international expansion and the launch of new projects such as the Exeed Academies are the beginning of a path that aims to incentivize and support the development of talents and professional figures”, declared CEO Ivan Ballestrazzi. “The rebranding will allow us to strengthen our core Exeed brand, while also continuing to develop specific branch offices for each market need.”
